The Black Artists + Designers Guild Team With Pottery Barn For Consciously Chic Collection

By Chloe Shaar | January 28, 2022

The warmth of the Black family lifestyle continues to be celebrated and shown through all forms of art. The Black Artist + Designers Guild (BADG) partnered with Pottery Barn to create the Black Joy collection, released today (January 28). Highlighting celebration and the family lifestyle, the collaboration was curated by an all-female design team: Lisa Turner, and mother-daughter duo, Penny Francis and Casi St. Julian.

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Using their collective talents, they created a 25-piece collection that showcases unity. The home collection, ranging from $29.50 to $249, features an array of products, including everything from vibrant kitchenware to graphic furniture that could be used indoors or outdoors. Shoppers can pair pillows such as the “Blended Pillow” with close-knit throws or shop the Harmony Nesting Bowls and gold “Shake It” cocktail shaker, perfect for planning this season's dinner party or spring barbecue.

“We have overcome many trials and tribulations. [We chose the name] ‘Celebration’ because we celebrate our many accomplishments and love of family,” Francis says. “‘Unity,’ because we are unified in our quest for inclusion and equity. ‘Harmony’ because we are as a culture wholly connected and united.”

BADG’s mission is to advance opportunities for entrepreneurs by creating an inclusive environment that celebrates creativity and culture and furthers the artists' visions within their creative industries. Malene Barnett, one of the guild’s founders, felt the collection built on BADG’s model of liberating space. As companies become more inclusive, Pottery Barn wanted to step into the homes of Black families after primarily catering to a white audience.

From the pandemic to racial inequalities, the Black community is often left out of the mainstream idea of what joyful, flourishing family life looks like. So the collection is a freeing space for the designers and Pottery Barn’s consumers. “It was important to design a collection that told a story of Black family lifestyle, joy, and celebration for all to see,” says Francis. “[Including] our celebrations with family and friends, how we gather and entertain. Pieces that reflect our uniqueness, resilience, and strength. The result is a collection inspired by the richness of our history, the stories that are told, and the love of our families.”


You can shop the Joy collection at www.potterybarn.com and learn more about upcoming BADG events at www.badguild.info/events.

Photography by: Kelly Marshall; Courtesy of BADG