The 5th Annual FreakNik Festival Celebrated Atlanta's Community
Killer Mike & Drumma Boi
FreakNik is well known as one of Atlanta's cultural touchstones, providing a party atmosphere that could only be experienced in the South. Originally launched in 1982, FreakNik emerged as a vibrant celebration drawing Historically Black College and University (HBCU) students in droves to Atlanta, earning its reputation as the biggest block party in the city. However, due to concerns raised by Mayor Kasim Reed regarding public safety and city disruption, the event was shut down at its peak, leaving many nostalgic for its electric atmosphere.
This year, co-founders Carlos Neal and Michael Williams reignited FreakNik for both the new and older generations. The first step of the revitalization was the Hulu documentary, which premiered on March 21. "We are beyond excited to bring FreakNik back to life and share it with audiences worldwide through Hulu," said Neal, co-founder of FreakNik and CEO of After9Partners. "FreakNik holds a special place in the hearts of many, and we are committed to honoring its legacy while introducing it to a new era of fans."
Michael Williams, co-founder of FreakNik and CEO of MWP Entertainment Group, shared: "FreakNik represents more than just a party—it's a celebration of culture, community, and resilience. We are proud to collaborate on this project and showcase the vibrancy of FreakNik to a global audience."
Ace Hood performing at FreakNik Festival
The party continued on April 20 with the 5th Annual FreakNik Festival. According to press, it was a "resounding success proving that FreakNik can be brought back in a safe, fund and socially meaningful way, celebrating Atlanta's history, it's culture, while also being relevant to today's younger generation." Performances included Killer Mike (who was also the festival's host and celebrated his birthday also on 4/20),Playa Poncho, Ace Hood, Scotty ATL, Drummond Boy, AMG Twinz, Princess of Crime Mobb and Robyn Hood from Showtime's The Chi.
What makes FreakNik Festival special is its collaboration with HBCUs, establishing the inaugural FreakNik Scholarship. This initiative aligns with the founding principles of FreakNik, fostering a community and event that allows college students to come together, revel in their achievements, and inspire one another to strive for continued excellence throughout their academic journey and into their future endeavors.
FreakNik also collaborated with Backstage Atlanta and the City of College Park for this year's celebration. It was a "tribute to unity, community, and the enduring legacy of Atlanta through the vibrant expressions of music, art, fashion, and film. In conjunction with the City of College Park Police, we guaranteed a secure and enjoyable environment for all participants. Moreover, we seized the chance to honor an icon of Atlanta, Rico Wade, celebrating his remarkable life and contributions to the city's cultural tapestry."
Killer Mike at FreakNik Festival
