Tiffany & Co. Partners with Mitchell & Ness to Celebrate Super Bowl LVII
Kicking off the year, iconic jewelry imprint Tiffany & Co. boasts its versatility by taking over the world of luxury streetwear.
On February 2nd, Tiffany & Co. announced its partnership with nostalgia-based sports retailer Mitchell & Ness in the form of a collaborative football jersey. The glamorous piece is hand-crafted to commemorate Super Bowl LVII, which will be played between the Kansas City Chiefs and Philadelphia Eagles on Sunday, February 12th, in Glendale, Arizona.
Without trying too hard, the collector’s item shines like a two-carat diamond. The all-black body is contrasted with subtle yet profound accents of white and Tiffany Blue. The trademarked color is featured on the chest’s “Tiffany” name, the iconic Tiffany emblem, and the shadows of the numbers.
The number, a meaningful 57, illustrates many ideas representative of the special collaboration. Not only does the 57 allude to the forthcoming Super Bowl 57, but it also pays homage to the Tiffany Flagship store in New York City, located on 5th Avenue and 57th Street.
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The collaboration will be released on the Tiffany & Co. website on February 3rd, giving collectors time to grab the jersey in preparation for the big game. The jerseys are encased in bodacious Tiffany Blue boxes that feature both the Tiffany and Mitchell & Ness logos resting on top of each other.
The luxury jersey continues and celebrates Tiffany’s long-running partnership with the NFL. Tiffany and Co. serves as the manufacturer of the Vince Lombardi Trophy, an award they’ve produced since the inaugural Super Bowl in 1967. The award was designed by former Tiffany Vice President Oscar Riedener, who sketched the trophy on a napkin during a meeting with ex-NFL Commissioner Pete Rozelle in 1966.
The announcement of Tiffany’s collaboration with Mitchell & Ness comes mere days after Tiffany announced its long-awaited partnership with Nike. The “Air Force One: 1837” pays homage to Tiffany’s rich history, representing the company’s founding year of 1837. Similar to the jersey, the sneaker features an all-black base with stand-out accents of Tiffany Blue, most prominently seen on the iconic Nike Swoosh.
The pair was first spotted on Lebron James as he made his way into Madison Square Garden on Tuesday night, styled alongside a matching Tiffany X Nike Letterman Jacket. The collaboration will be released on March 7th, just a month after the release of the highly-anticipated Mitchell & Ness partnership.